{"id":2792,"date":"2026-06-25T20:38:00","date_gmt":"2026-06-25T17:38:00","guid":{"rendered":"https:\/\/global.tab-tv.com\/hu\/?p=2792"},"modified":"2026-06-26T23:35:54","modified_gmt":"2026-06-26T20:35:54","slug":"ki-gyartja-a-philips-markaju-televiziokat","status":"publish","type":"post","link":"https:\/\/global.tab-tv.com\/hu\/ki-gyartja-a-philips-markaju-televiziokat\/","title":{"rendered":"Ki gy\u00e1rtja a Philips m\u00e1rk\u00e1j\u00fa telev\u00edzi\u00f3kat?"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">2012-ben a Philips, amely hossz\u00fa ideje elektronikai term\u00e9kek, k\u00f6zt\u00fck h\u00e1ztart\u00e1si k\u00e9sz\u00fcl\u00e9kek \u00e9s telev\u00edzi\u00f3k gy\u00e1rt\u00f3ja volt, p\u00e9nz\u00fcgyi neh\u00e9zs\u00e9gekkel szembes\u00fclt. Ennek k\u00f6vetkezt\u00e9ben a v\u00e1llalat megsz\u00fcntette a telev\u00edzi\u00f3k saj\u00e1t gy\u00e1rt\u00e1s\u00e1t. A Philips eladta gy\u00e1rait, bez\u00e1rta telev\u00edzi\u00f3-fejleszt\u00e9si r\u00e9szlegeit, \u00e9s licencmodellre t\u00e9rt \u00e1t, amely lehet\u0151v\u00e9 tette m\u00e1s v\u00e1llalatok sz\u00e1m\u00e1ra, hogy Philips m\u00e1rkan\u00e9v alatt gy\u00e1rtsanak \u00e9s \u00e9rt\u00e9kes\u00edtsenek telev\u00edzi\u00f3kat.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">K\u00e9t f\u0151 v\u00e1llalat kapta meg a licencjogokat:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Funai Electric Co., Ltd.<\/strong> \u2013 egy jap\u00e1n v\u00e1llalat, amely megszerezte a Philips telev\u00edzi\u00f3k gy\u00e1rt\u00e1si \u00e9s \u00e9rt\u00e9kes\u00edt\u00e9si jogait \u00c9szak-Amerik\u00e1ban \u00e9s t\u00f6bb latin-amerikai orsz\u00e1gban. A v\u00e1llalat 2025-\u00f6s cs\u0151dje ut\u00e1n a licencet a k\u00ednai Skyworth v\u00e1llalat vette \u00e1t.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>TP Vision<\/strong> \u2013 a Philipsszel k\u00f6z\u00f6sen l\u00e9trehozott vegyesv\u00e1llalat, amely a Philips telev\u00edzi\u00f3k gy\u00e1rt\u00e1si \u00e9s \u00e9rt\u00e9kes\u00edt\u00e9si jogait kapta meg \u00c9szak-Amerik\u00e1n k\u00edv\u00fcl minden r\u00e9gi\u00f3ban.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\"><strong>A Philips telev\u00edzi\u00f3k r\u00f6vid t\u00f6rt\u00e9nete (1950\u20132026)<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">A Philips telev\u00edzi\u00f3gy\u00e1rt\u00e1s t\u00f6rt\u00e9nete az 1950-es \u00e9vekben kezd\u0151d\u00f6tt. A v\u00e1llalat kiv\u00e1l\u00f3 min\u0151s\u00e9g\u0171 telev\u00edzi\u00f3kat gy\u00e1rtott, amelyek vil\u00e1gszerte n\u00e9pszer\u0171ek voltak. Az 1990-es \u00e9vek elej\u00e9n a telev\u00edzi\u00f3ipar a gy\u00e1rt\u00e1s globaliz\u00e1ci\u00f3ja miatt jelent\u0151s v\u00e1ltoz\u00e1sokon ment kereszt\u00fcl. A gy\u00e1rakat t\u00f6megesen helyezt\u00e9k \u00e1t K\u00edn\u00e1ba, ahol a munkaer\u0151k\u00f6lts\u00e9gek j\u00f3val alacsonyabbak voltak.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A 2000-es \u00e9vek k\u00f6zep\u00e9re nyilv\u00e1nval\u00f3v\u00e1 v\u00e1lt, hogy a j\u00f6v\u0151 a nagyk\u00e9perny\u0151s telev\u00edzi\u00f3k\u00e9 \u00e9s az okostelev\u00edzi\u00f3s technol\u00f3gi\u00e1k\u00e9. Az ilyen k\u00e9sz\u00fcl\u00e9kek gy\u00e1rt\u00e1s\u00e1ra val\u00f3 \u00e1t\u00e1ll\u00e1s jelent\u0151s v\u00e1ltoztat\u00e1sokat ig\u00e9nyelt a gy\u00e1rt\u00e1si folyamatokban.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Az ipar\u00e1g v\u00e1ls\u00e1ga a 2010-es \u00e9vek elej\u00e9n kezd\u0151d\u00f6tt, amikor az er\u0151s verseny uralta a piacot. Ebben az id\u0151szakban sz\u00e1mos ismert m\u00e1rka hagyta el a telev\u00edzi\u00f3s \u00fczlet\u00e1gat. A Philips mellett olyan v\u00e1llalatok is felhagytak a telev\u00edzi\u00f3gy\u00e1rt\u00e1ssal, mint a Toshiba, a Sharp, a Grundig \u00e9s a Thomson.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">2012-ben a Philips eladta telev\u00edzi\u00f3s \u00fczlet\u00e1g\u00e1t, \u00e9s kivonult err\u0151l a piacr\u00f3l. A licencmeg\u00e1llapod\u00e1s \u00e9rtelm\u00e9ben a Philips bev\u00e9telt kap a m\u00e1rkan\u00e9v haszn\u00e1lat\u00e1\u00e9rt, \u00e9s egy k\u00f6z\u00f6s weboldalt m\u0171k\u00f6dtet, ahol a licencpartnerek k\u00f6zz\u00e9teszik telev\u00edzi\u00f3ikr\u00f3l sz\u00f3l\u00f3 inform\u00e1ci\u00f3kat. Ez a megk\u00f6zel\u00edt\u00e9s lehet\u0151v\u00e9 teszi a partnerek sz\u00e1m\u00e1ra, hogy term\u00e9keiket Philips m\u00e1rkan\u00e9v alatt \u00e9rt\u00e9kes\u00edts\u00e9k, \u00e9s sok fogyaszt\u00f3 kezdetben nem is tudta, hogy a Philips m\u00e1r nem gy\u00e1rt saj\u00e1t telev\u00edzi\u00f3kat.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A telev\u00edzi\u00f3kr\u00f3l tov\u00e1bbi inform\u00e1ci\u00f3 a k\u00f6vetkez\u0151 weboldalakon tal\u00e1lhat\u00f3:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><a href=\"https:\/\/www.philips.co.uk\/c-m-so\/tv?utm_source=chatgpt.com\" target=\"_blank\" rel=\"noreferrer noopener\">Philips TV (TP Vision)<\/a><\/li>\n\n\n\n<li><a href=\"https:\/\/www.usa.philips.com\/c-m-so\/tv?utm_source=chatgpt.com\" target=\"_blank\" rel=\"noreferrer noopener\">Philips TV \u00c9szak-Amerika<\/a><\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\"><strong>A Philips m\u00e1rka licencel\u00e9se \u00c9szak-Amerik\u00e1ban<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"473\" src=\"https:\/\/global.tab-tv.com\/hu\/wp-content\/uploads\/sites\/3\/2026\/06\/A-Philips-marka-licencelese-Eszak-Amerikaban-1024x473.webp\" alt=\"\" class=\"wp-image-12941\" srcset=\"https:\/\/global.tab-tv.com\/hu\/wp-content\/uploads\/sites\/3\/2026\/06\/A-Philips-marka-licencelese-Eszak-Amerikaban-1024x473.webp 1024w, https:\/\/global.tab-tv.com\/hu\/wp-content\/uploads\/sites\/3\/2026\/06\/A-Philips-marka-licencelese-Eszak-Amerikaban-300x138.webp 300w, https:\/\/global.tab-tv.com\/hu\/wp-content\/uploads\/sites\/3\/2026\/06\/A-Philips-marka-licencelese-Eszak-Amerikaban-768x354.webp 768w, https:\/\/global.tab-tv.com\/hu\/wp-content\/uploads\/sites\/3\/2026\/06\/A-Philips-marka-licencelese-Eszak-Amerikaban-1536x709.webp 1536w, https:\/\/global.tab-tv.com\/hu\/wp-content\/uploads\/sites\/3\/2026\/06\/A-Philips-marka-licencelese-Eszak-Amerikaban.webp 1846w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">\u00c9szak-Amerik\u00e1ban a Funai Electric Co., Ltd. 2008 \u00f3ta gy\u00e1rtott \u00e9s \u00e9rt\u00e9kes\u00edtett Philips telev\u00edzi\u00f3kat. Kezdetben a Funai a Philips forgalmaz\u00f3jak\u00e9nt m\u0171k\u00f6d\u00f6tt az Egyes\u00fclt \u00c1llamokban \u00e9s Kanad\u00e1ban. 2012-ben, amikor felmer\u00fclt a Philips m\u00e1rka licencel\u00e9s\u00e9nek k\u00e9rd\u00e9se, a v\u00e1llalat megszerezte a jogot arra, hogy \u00f6n\u00e1ll\u00f3an gy\u00e1rthasson \u00e9s \u00e9rt\u00e9kes\u00edthessen telev\u00edzi\u00f3kat Philips m\u00e1rkan\u00e9v alatt.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">2013-ban a Funai el\u0151zetes t\u00e1rgyal\u00e1sokat folytatott egy mexik\u00f3i Philips-gy\u00e1r megv\u00e1s\u00e1rl\u00e1s\u00e1r\u00f3l. Az \u00fczlet azonban nem val\u00f3sult meg, \u00e9s a v\u00e1llalat v\u00e9g\u00fcl el\u00e1llt a beruh\u00e1z\u00e1st\u00f3l. Ennek eredm\u00e9nyek\u00e9nt a Philips k\u00fcl\u00f6n v\u00e1llalatba szervezte mexik\u00f3i tev\u00e9kenys\u00e9geit, amelyet 2014-ben \u00e9rt\u00e9kes\u00edtettek. Ezt k\u00f6vet\u0151en a Philips v\u00e9gleg megsz\u00fcntette a telev\u00edzi\u00f3gy\u00e1rt\u00e1st Mexik\u00f3ban.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A Philips telev\u00edzi\u00f3k gy\u00e1rt\u00e1sa sor\u00e1n a Funai sz\u00e1mos kih\u00edv\u00e1ssal szembes\u00fclt. A 2010-es \u00e9vek k\u00f6zep\u00e9n nagy sz\u00e1mban jelentek meg olcs\u00f3 k\u00ednai telev\u00edzi\u00f3k az amerikai \u00e9s kanadai piacon. Ezekhez k\u00e9pest a Funai \u00e1ltal gy\u00e1rtott Philips telev\u00edzi\u00f3k elvesztett\u00e9k versenyk\u00e9pess\u00e9g\u00fcket, \u00e9s az \u00e9rt\u00e9kes\u00edt\u00e9s cs\u00f6kkent.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">2017-ben a v\u00e1llalat le\u00e1ll\u00edtotta az \u00faj modellek bevezet\u00e9s\u00e9t, \u00e9s csak a megl\u00e9v\u0151 modellek \u00e9rt\u00e9kes\u00edt\u00e9s\u00e9t folytatta. 2023-ban a gy\u00e1rt\u00e1s \u00fajraindult, \u00e9s a v\u00e1llalat az Android TV-r\u0151l Roku OS rendszer\u0171 telev\u00edzi\u00f3kra v\u00e1ltott. A Funai emellett megv\u00e1ltoztatta a modellsz\u00e1moz\u00e1si rendszert is, amelyben az \u00e9vjelz\u00e9s k\u00f6zvetlen\u00fcl megfelel a t\u00e9nyleges gy\u00e1rt\u00e1si \u00e9v utols\u00f3 sz\u00e1mjegy\u00e9nek.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">2025-ben a Funai cs\u0151dbe ment, \u00e9s a Philips telev\u00edzi\u00f3k \u00e9rt\u00e9kes\u00edt\u00e9si jogait a k\u00ednai Skyworth v\u00e1llalat szerezte meg, amely ma m\u00e1r szint\u00e9n Philips m\u00e1rkan\u00e9v alatt \u00e9rt\u00e9kes\u00edt telev\u00edzi\u00f3kat.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\"><strong>A Philips m\u00e1rka licencel\u00e9se \u00e9s a TP Vision<\/strong><\/h2>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"526\" src=\"https:\/\/global.tab-tv.com\/hu\/wp-content\/uploads\/sites\/3\/2026\/06\/A-Philips-marka-licencelese-es-a-TP-Vision-1024x526.webp\" alt=\"\" class=\"wp-image-12943\" srcset=\"https:\/\/global.tab-tv.com\/hu\/wp-content\/uploads\/sites\/3\/2026\/06\/A-Philips-marka-licencelese-es-a-TP-Vision-1024x526.webp 1024w, https:\/\/global.tab-tv.com\/hu\/wp-content\/uploads\/sites\/3\/2026\/06\/A-Philips-marka-licencelese-es-a-TP-Vision-300x154.webp 300w, https:\/\/global.tab-tv.com\/hu\/wp-content\/uploads\/sites\/3\/2026\/06\/A-Philips-marka-licencelese-es-a-TP-Vision-768x395.webp 768w, https:\/\/global.tab-tv.com\/hu\/wp-content\/uploads\/sites\/3\/2026\/06\/A-Philips-marka-licencelese-es-a-TP-Vision-1536x790.webp 1536w, https:\/\/global.tab-tv.com\/hu\/wp-content\/uploads\/sites\/3\/2026\/06\/A-Philips-marka-licencelese-es-a-TP-Vision.webp 1749w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">A TP Vision a TPV Technology (70%) \u00e9s a Philips (30%) k\u00f6z\u00f6s v\u00e1llalatak\u00e9nt j\u00f6tt l\u00e9tre. A Philips kezdetben kisebbs\u00e9gi r\u00e9szesed\u00e9st tartott meg a v\u00e1llalatban. 2014-ben azonban a tov\u00e1bbi t\u0151kebevon\u00e1s sz\u00fcks\u00e9gess\u00e9ge miatt a TPV Technology megv\u00e1s\u00e1rolta a Philips fennmarad\u00f3 r\u00e9szesed\u00e9s\u00e9t, \u00e9s a TP Vision egyed\u00fcli tulajdonos\u00e1v\u00e1 v\u00e1lt.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A TP Vision gy\u00e1rt\u00e1si h\u00e1l\u00f3zata 13 gy\u00e1rb\u00f3l \u00e1ll. Ezek k\u00f6z\u00fcl \u00f6t K\u00edn\u00e1n k\u00edv\u00fcl tal\u00e1lhat\u00f3 \u2013 Oroszorsz\u00e1gban, Mexik\u00f3ban, Argent\u00edn\u00e1ban, Braz\u00edli\u00e1ban \u00e9s Lengyelorsz\u00e1gban. A t\u00f6bbi \u00fczem K\u00edn\u00e1ban m\u0171k\u00f6dik, ahol telev\u00edzi\u00f3kat \u00e9s kapcsol\u00f3d\u00f3 tartoz\u00e9kokat gy\u00e1rtanak.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A Philips telev\u00edzi\u00f3k mellett a TP Vision jelent\u0151s OEM-gy\u00e1rt\u00f3 (Original Equipment Manufacturer) a telev\u00edzi\u00f3k \u00e9s monitorok piac\u00e1n. M\u00e1rkaportf\u00f3li\u00f3j\u00e1ba tartozik a Philips (telev\u00edzi\u00f3k, monitorok \u00e9s soundbarok), az AOC, a Great Wall, az AGON \u00e9s az Envision.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A TP Vision marketingstrat\u00e9gi\u00e1ja arra \u00f6sszpontos\u00edt, hogy a Philips telev\u00edzi\u00f3k pozicion\u00e1l\u00e1s\u00e1t az egyes region\u00e1lis piacokhoz igaz\u00edtsa. Ausztr\u00e1li\u00e1ban \u00e9s \u00daj-Z\u00e9landon p\u00e9ld\u00e1ul a Philips telev\u00edzi\u00f3kat els\u0151sorban Mini LED \u00e9s OLED technol\u00f3gi\u00e1val rendelkez\u0151 modellekk\u00e9nt pozicion\u00e1lj\u00e1k. Eur\u00f3p\u00e1ban a term\u00e9kk\u00edn\u00e1lat az Ambilight, OLED, The Xtra \u00e9s The One sorozatok alatt jelenik meg.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>2012-ben a Philips, amely hossz\u00fa ideje elektronikai term\u00e9kek, k\u00f6zt\u00fck h\u00e1ztart\u00e1si k\u00e9sz\u00fcl\u00e9kek \u00e9s telev\u00edzi\u00f3k gy\u00e1rt\u00f3ja volt, p\u00e9nz\u00fcgyi neh\u00e9zs\u00e9gekkel szembes\u00fclt. Ennek k\u00f6vetkezt\u00e9ben a v\u00e1llalat megsz\u00fcntette a telev\u00edzi\u00f3k saj\u00e1t gy\u00e1rt\u00e1s\u00e1t. A Philips eladta gy\u00e1rait, bez\u00e1rta telev\u00edzi\u00f3-fejleszt\u00e9si r\u00e9szlegeit, \u00e9s licencmodellre t\u00e9rt \u00e1t, amely lehet\u0151v\u00e9 tette m\u00e1s v\u00e1llalatok sz\u00e1m\u00e1ra, hogy Philips m\u00e1rkan\u00e9v alatt gy\u00e1rtsanak \u00e9s \u00e9rt\u00e9kes\u00edtsenek telev\u00edzi\u00f3kat. K\u00e9t f\u0151 v\u00e1llalat [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":12940,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[26],"tags":[197],"class_list":["post-2792","post","type-post","status-publish","format-standard","has-post-thumbnail","category-tv","tag-tv-philips"],"_links":{"self":[{"href":"https:\/\/global.tab-tv.com\/hu\/wp-json\/wp\/v2\/posts\/2792","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/global.tab-tv.com\/hu\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/global.tab-tv.com\/hu\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/global.tab-tv.com\/hu\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/global.tab-tv.com\/hu\/wp-json\/wp\/v2\/comments?post=2792"}],"version-history":[{"count":5,"href":"https:\/\/global.tab-tv.com\/hu\/wp-json\/wp\/v2\/posts\/2792\/revisions"}],"predecessor-version":[{"id":12944,"href":"https:\/\/global.tab-tv.com\/hu\/wp-json\/wp\/v2\/posts\/2792\/revisions\/12944"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/global.tab-tv.com\/hu\/wp-json\/wp\/v2\/media\/12940"}],"wp:attachment":[{"href":"https:\/\/global.tab-tv.com\/hu\/wp-json\/wp\/v2\/media?parent=2792"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/global.tab-tv.com\/hu\/wp-json\/wp\/v2\/categories?post=2792"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/global.tab-tv.com\/hu\/wp-json\/wp\/v2\/tags?post=2792"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}