{"id":2605,"date":"2026-11-05T22:53:00","date_gmt":"2026-11-05T19:53:00","guid":{"rendered":"https:\/\/global.tab-tv.com\/tr\/?p=2605"},"modified":"2026-11-06T23:08:11","modified_gmt":"2026-11-06T20:08:11","slug":"tv-markalari-tarihceleri-televizyon-markalarinin-sahipleri","status":"publish","type":"post","link":"https:\/\/global.tab-tv.com\/tr\/tv-markalari-tarihceleri-televizyon-markalarinin-sahipleri\/","title":{"rendered":"TV Markalar\u0131n\u0131n Sahibi Kim? TV Markalar\u0131n\u0131n Sahipleri ve \u00dcreticileri"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><em>G\u00fcncelleme: 5 Kas\u0131m 2026<\/em><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Bir TV markas\u0131n\u0131n ad\u0131 art\u0131k televizyonu ger\u00e7ekte hangi \u015firketin \u00fcretti\u011fini g\u00f6stermez. Son on y\u0131lda bir\u00e7ok tan\u0131nm\u0131\u015f televizyon markas\u0131n\u0131n m\u00fclkiyeti de\u011fi\u015fti, ticari markalar\u0131 ba\u015fka \u015firketlere lisansland\u0131 veya \u00fcretimleri \u00c7in, T\u00fcrkiye ve di\u011fer \u00fclkelerdeki \u00fcreticilere yapt\u0131r\u0131ld\u0131.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Baz\u0131 tan\u0131nm\u0131\u015f markalar televizyon \u00fcretiminden tamamen uzakla\u015ft\u0131. Toshiba, 2018 y\u0131l\u0131nda TV i\u015ftiraki \u015firketinin %95 hissesini Hisense&#8217;e satt\u0131. Philips, televizyon faaliyetlerini TPV Technology&#8217;nin sahibi oldu\u011fu TP Vision&#8217;a devretti. Sharp, 2016 y\u0131l\u0131nda Foxconn&#8217;un kontrol\u00fcne ge\u00e7ti. Daha yak\u0131n zamanda Panasonic, Skyworth ile stratejik bir ortakl\u0131\u011fa girdi. Sony ise ev e\u011flence sistemleri i\u015fini, \u00e7o\u011funluk hissesinin TCL&#8217;ye ait olaca\u011f\u0131 bir ortak giri\u015fime devretmek \u00fczere anla\u015fma imzalad\u0131.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sonu\u00e7 olarak, bir televizyonun \u00fcretilmesi ve sat\u0131lmas\u0131 s\u00fcrecinde \u00fc\u00e7 farkl\u0131 \u015firket yer alabilir: markan\u0131n sahibi, ticari markay\u0131 kullanma lisans\u0131na sahip \u015firket ve TV&#8217;yi \u00fcreten \u015firket.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Bu makalede ba\u015fl\u0131ca TV markalar\u0131n\u0131n kime ait oldu\u011fu, televizyon i\u015flerini hangi \u015firketlerin y\u00fcr\u00fctt\u00fc\u011f\u00fc ve \u00fcr\u00fcnlerini kimin \u00fcretti\u011fi a\u00e7\u0131klanmaktad\u0131r. Bilgiler 5 Kas\u0131m 2026 itibar\u0131yla ge\u00e7erlidir. M\u00fclkiyet ve \u00fcretim d\u00fczenlemeleri \u00fclkelere ve \u00fcr\u00fcn kategorilerine g\u00f6re farkl\u0131l\u0131k g\u00f6sterebilir.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\"><strong>Ba\u015fl\u0131ca TV Markalar\u0131n\u0131n Sahibi Kim?<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Televizyon pazar\u0131 birka\u00e7 farkl\u0131 \u015firket t\u00fcr\u00fcnden olu\u015fur.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Samsung, LG, Hisense ve TCL, kendi markalar\u0131 alt\u0131nda televizyon geli\u015ftirir, satar ve \u00fcretir. Bu \u015firketler kendi \u00fcretim tesislerini i\u015fletir ve tedarik\u00e7ilerle ve \u00fcretim ortaklar\u0131yla \u00e7al\u0131\u015f\u0131r.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Di\u011fer \u015firketler ise farkl\u0131 markalar i\u00e7in televizyon \u00fcretiminde uzmanla\u015fm\u0131\u015ft\u0131r. TP Vision, Vestel ve Skyworth buna \u00f6rnektir. Bu \u015firketler kendi adlar\u0131 alt\u0131nda TV satarken, lisansl\u0131 ticari markalar alt\u0131nda da televizyon \u00fcretebilir veya pazarlayabilir.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Baz\u0131 \u015firketler tan\u0131nm\u0131\u015f ticari markalara sahip olsa da art\u0131k do\u011frudan televizyon \u00fcretim i\u015fi y\u00fcr\u00fctmez. Bunun yerine lisans anla\u015fmalar\u0131 arac\u0131l\u0131\u011f\u0131yla ba\u015fka \u015firketlerin kendi marka adlar\u0131 alt\u0131nda TV satmas\u0131na izin verir. Ticari marka sahibi, \u00fcr\u00fcn geli\u015ftirme, \u00fcretim veya sat\u0131\u015f s\u00fcre\u00e7lerine \u00e7ok az kat\u0131labilir.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A\u015fa\u011f\u0131daki tablo, marka sahipli\u011fini televizyon \u00fcretiminden ve ticari faaliyetlerden ayr\u0131 olarak g\u00f6stermektedir. D\u00fczenlemelerin \u00fclkelere g\u00f6re farkl\u0131l\u0131k g\u00f6sterdi\u011fi durumlarda ilgili b\u00f6lgesel ayr\u0131nt\u0131lar da belirtilmi\u015ftir.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\"><strong>TV Markalar\u0131, Sahipleri ve \u00dcreticileri Listesi<\/strong><\/h2>\n\n\n\n<figure style=\"font-size:13px\" class=\"wp-block-table\"><table><tbody><tr><th>TV markas\u0131<\/th><th>Marka sahibi \/ ticari marka sahibi<\/th><th>TV \u00fcreticisi, lisans sahibi veya i\u015fletmeci \u015firket<\/th><\/tr><tr><td><strong>Amazon Fire TV<\/strong><\/td><td>Amazon.com, Inc.<\/td><td>Amazon, s\u00f6zle\u015fmeli \u00fcretim ortaklar\u0131n\u0131 kullanarak kendi Fire TV markal\u0131 televizyonlar\u0131n\u0131 geli\u015ftirir ve satar. Di\u011fer \u00fcreticiler de Fire TV OS kullanan televizyonlar \u00fcretir.<\/td><\/tr><tr><td><strong>Bang &amp; Olufsen (B&amp;O)<\/strong><\/td><td>Bang &amp; Olufsen A\/S<\/td><td>Bang &amp; Olufsen televizyonlar\u0131n\u0131 geli\u015ftirir ve pazarlar. LG Electronics, belirli OLED TV modelleri i\u00e7in teknoloji ve \u00fcretim orta\u011f\u0131d\u0131r.<\/td><\/tr><tr><td><strong>Blaupunkt<\/strong><\/td><td>Talisman Brands (Luxembourg) S.\u00e0 r.l., Established, Inc. b\u00fcnyesinde<\/td><td>Ba\u011f\u0131ms\u0131z b\u00f6lgesel lisans sahipleri Blaupunkt televizyonlar\u0131n\u0131 \u00fcretir ve da\u011f\u0131t\u0131r. \u00dcretim ortaklar\u0131 \u00fclkeye g\u00f6re de\u011fi\u015fir.<\/td><\/tr><tr><td><strong>Element<\/strong><\/td><td>Element Electronics \/ Element TV Company<\/td><td>Element Electronics, ithal bile\u015fenler ve harici tedarik\u00e7iler kullanarak televizyonlar\u0131 G\u00fcney Carolina, Winnsboro&#8217;daki fabrikas\u0131nda monte eder.<\/td><\/tr><tr><td><strong>FPD<\/strong><\/td><td>Shenzhen Fubite Intelligent Display Co., Ltd., KTC Technology b\u00fcnyesinde<\/td><td>FPD televizyonlar\u0131 KTC grubu b\u00fcnyesinde geli\u015ftirilir ve pazarlan\u0131r.<\/td><\/tr><tr><td><strong>Funai<\/strong><\/td><td>Funai Electric Co., Ltd. (tarihsel marka sahibi; iflas i\u015flemlerinin ard\u0131ndan mevcut ticari marka durumunun do\u011frulanmas\u0131 gerekir)<\/td><td>Funai Electric, Ekim 2024&#8217;te iflas s\u00fcrecine girdi.<\/td><\/tr><tr><td><strong>Grundig<\/strong><\/td><td>Ar\u00e7elik A.\u015e. \/ Grundig marka \u015firketleri<\/td><td>Ar\u00e7elik, Grundig i\u015fini T\u00fcrkiye&#8217;de y\u00fcr\u00fct\u00fcr. Changhong, Ocak 2026&#8217;dan itibaren T\u00fcrkiye d\u0131\u015f\u0131ndaki belirli pazarlarda ve se\u00e7ili \u00fcr\u00fcn kategorilerinde m\u00fcnhas\u0131r lisansa sahiptir.<\/td><\/tr><tr><td><strong>Haier<\/strong><\/td><td>Haier Group Corporation<\/td><td>Haier ve \u00fcretim i\u015ftirakleri.<\/td><\/tr><tr><td><strong>Hisense<\/strong><\/td><td>Hisense Group<\/td><td>Hisense ve \u00fcretim i\u015ftirakleri.<\/td><\/tr><tr><td><strong>Huawei<\/strong><\/td><td>Huawei Technologies Co., Ltd.<\/td><td>Huawei, Smart Screen televizyonlar\u0131n\u0131 geli\u015ftirir ve pazarlar. \u00dcretim s\u00fcre\u00e7lerinde harici \u00fcretim ortaklar\u0131 yer alabilir.<\/td><\/tr><tr><td><strong>Hyundai<\/strong><\/td><td>Hyundai Corporation Holdings Co., Ltd. (marka lisanslama y\u00f6neticisi)<\/td><td>Ba\u011f\u0131ms\u0131z b\u00f6lgesel lisans sahipleri Hyundai markal\u0131 televizyonlar\u0131 \u00fcretir ve da\u011f\u0131t\u0131r. \u015eirket, 130&#8217;dan fazla \u00fclkeyi kapsayan bir lisanslama i\u015fi y\u00fcr\u00fct\u00fcr.<\/td><\/tr><tr><td><strong>Insignia<\/strong><\/td><td>Best Buy Co., Inc.<\/td><td>Insignia TV&#8217;ler s\u00f6zle\u015fmeli \u00fcreticiler taraf\u0131ndan \u00fcretilir. \u00dcretim tedarik\u00e7isi her zaman a\u00e7\u0131klanmaz ve modele g\u00f6re de\u011fi\u015febilir.<\/td><\/tr><tr><td><strong>Jensen<\/strong><\/td><td>ASA Electronics<\/td><td>ASA Electronics, \u00f6zellikle karavanlar ve deniz ara\u00e7lar\u0131 i\u00e7in Jensen televizyonlar\u0131n\u0131 pazarlar. T\u00fcm \u00fcr\u00fcn yelpazesi i\u00e7in \u00fcretim ortaklar\u0131 kamuya a\u00e7\u0131k olarak belirtilmemi\u015ftir.<\/td><\/tr><tr><td><strong>JVC<\/strong><\/td><td>JVCKENWOOD Corporation<\/td><td>B\u00f6lgesel lisans sahipleri JVC televizyonlar\u0131n\u0131 \u00fcretir ve da\u011f\u0131t\u0131r. Shenzhen MTC, ABD&#8217;de televizyon \u00fcretim lisans\u0131na sahiptir; di\u011fer pazarlardaki d\u00fczenlemeler farkl\u0131d\u0131r.<\/td><\/tr><tr><td><strong>Konka<\/strong><\/td><td>Konka Group Co., Ltd.<\/td><td>Konka ve \u00fcretim i\u015ftirakleri.<\/td><\/tr><tr><td><strong>LG<\/strong><\/td><td>LG Electronics Inc.<\/td><td>LG Electronics, \u00fcretim i\u015ftirakleri ve \u00fcretim ortaklar\u0131.<\/td><\/tr><tr><td><strong>Loewe<\/strong><\/td><td>Skytec Group Ltd.<\/td><td>Loewe Technology GmbH, Loewe televizyonlar\u0131n\u0131 Almanya&#8217;da \u00fcretim yaparak geli\u015ftirir ve pazarlar.<\/td><\/tr><tr><td><strong>Motorola<\/strong><\/td><td>Motorola Trademark Holdings, LLC<\/td><td>Televizyon \u00fcr\u00fcnleri b\u00f6lgesel lisans anla\u015fmalar\u0131 arac\u0131l\u0131\u011f\u0131yla sat\u0131l\u0131r. Hindistan&#8217;da TV lisans sahibi Flipkart&#8217;t\u0131r. \u00dcretim, \u00fcretim ortaklar\u0131 taraf\u0131ndan ger\u00e7ekle\u015ftirilir.<\/td><\/tr><tr><td><strong>Nokia<\/strong><\/td><td>Nokia Corporation<\/td><td>StreamView GmbH, Avrupa&#8217;da Nokia TV markas\u0131n\u0131 lisanslar. Hindistan&#8217;da televizyon markas\u0131 haklar\u0131 Flipkart&#8217;a aittir. Di\u011fer b\u00f6lgelerde farkl\u0131 d\u00fczenlemeler bulunabilir.<\/td><\/tr><tr><td><strong>onn.<\/strong><\/td><td>Walmart Inc.<\/td><td>Walmart&#8217;\u0131n \u00f6zel markal\u0131 televizyonlar\u0131 harici tedarik\u00e7iler taraf\u0131ndan \u00fcretilir. Element TV Company, ABD&#8217;de garanti ve \u00fcr\u00fcn servis hizmetleriyle ili\u015fkilidir; ancak bu durum \u015firketin t\u00fcm onn. TV&#8217;lerin \u00fcreticisi oldu\u011funu g\u00f6stermez.<\/td><\/tr><tr><td><strong>OPPO<\/strong><\/td><td>Guangdong OPPO Mobile Telecommunications Corp., Ltd.<\/td><td>OPPO, \u00f6zellikle \u00c7in olmak \u00fczere belirli pazarlarda Smart TV&#8217;ler geli\u015ftirmi\u015f ve pazarlam\u0131\u015ft\u0131r. Mevcut \u00fcretim ortaklar\u0131 ve tek tek TV \u00fcr\u00fcn serilerinin durumu tutarl\u0131 bi\u00e7imde kamuya a\u00e7\u0131klanmamaktad\u0131r.<\/td><\/tr><tr><td><strong>Panasonic<\/strong><\/td><td>Panasonic Holdings Corporation<\/td><td>Panasonic, markay\u0131 ve teknik sorumlulu\u011fu elinde tutar. 2026 anla\u015fmalar\u0131 kapsam\u0131nda Skyworth, Avrupa, Kuzey Amerika ve belirtilen di\u011fer b\u00f6lgelerde yetkili TV i\u015f orta\u011f\u0131d\u0131r; \u00fcretim ve b\u00f6lgesel ticari faaliyetleri y\u00fcr\u00fct\u00fcr.<\/td><\/tr><tr><td><strong>Philips<\/strong><\/td><td>Koninklijke Philips N.V.<\/td><td>Tamam\u0131 TPV Technology&#8217;ye ait olan TP Vision, Avrupa, Latin Amerika ve APMEA b\u00f6lgelerinde Philips TV i\u015fini y\u00fcr\u00fct\u00fcr. Skyworth, Kuzey Amerika&#8217;da Philips TV ticari markas\u0131n\u0131n lisans\u0131na sahiptir. Di\u011fer b\u00f6lgelerde farkl\u0131 d\u00fczenlemeler uygulanabilir.<\/td><\/tr><tr><td><strong>RCA<\/strong><\/td><td>Talisman Brands, Inc. \/ Established; haklar ve lisans d\u00fczenlemeleri b\u00f6lgeye g\u00f6re de\u011fi\u015fir<\/td><td>B\u00f6lgesel lisans sahipleri ve s\u00f6zle\u015fmeli \u00fcreticiler. Curtis International, Kuzey Amerika&#8217;da RCA markal\u0131 televizyonlarla ili\u015fkili \u015firketlerden biridir.<\/td><\/tr><tr><td><strong>Roku<\/strong><\/td><td>Roku, Inc.<\/td><td>Roku, kendi markal\u0131 TV modellerini tasarlar ve OEM \u00fcretim ortaklar\u0131yla \u00e7al\u0131\u015f\u0131r. TCL ve Hisense dahil olmak \u00fczere di\u011fer \u00fcreticiler de Roku OS kullanan televizyonlar \u00fcretir.<\/td><\/tr><tr><td><strong>Samsung<\/strong><\/td><td>Samsung Electronics Co., Ltd.<\/td><td>Samsung Electronics, \u00fcretim i\u015ftirakleri ve \u00fcretim ortaklar\u0131.<\/td><\/tr><tr><td><strong>Sceptre<\/strong><\/td><td>Sceptre Inc.<\/td><td>Televizyon \u00fcretimi d\u0131\u015f kaynak kullan\u0131larak ger\u00e7ekle\u015ftirilir. Belirli \u00fcretim tedarik\u00e7ileri her zaman kamuya a\u00e7\u0131klanmaz.<\/td><\/tr><tr><td><strong>Sharp<\/strong><\/td><td>Foxconn (Hon Hai Precision Industry) kontrol\u00fcndeki Sharp Corporation<\/td><td>Sharp ve b\u00f6lgesel \u00fcretim ortaklar\u0131. \u00dcretim ve lisans d\u00fczenlemeleri b\u00f6lgeye g\u00f6re farkl\u0131l\u0131k g\u00f6sterir.<\/td><\/tr><tr><td><strong>Skyworth<\/strong><\/td><td>Skyworth Group Limited<\/td><td>Skyworth ve \u00fcretim i\u015ftirakleri.<\/td><\/tr><tr><td><strong>Sony (BRAVIA)<\/strong><\/td><td>Sony Group Corporation<\/td><td>Kas\u0131m 2026 itibar\u0131yla TV i\u015fini Sony y\u00fcr\u00fctmektedir. Mart 2026&#8217;da imzalanan anla\u015fmalar kapsam\u0131nda bu i\u015f, TCL&#8217;nin %51 ve Sony&#8217;nin %49 hisseye sahip olaca\u011f\u0131 BRAVIA Inc. adl\u0131 ortak giri\u015fime devredilecektir. Yeni \u015firketin Nisan 2027&#8217;de faaliyete ba\u015flamas\u0131 beklenmektedir.<\/td><\/tr><tr><td><strong>Supersonic<\/strong><\/td><td>Supersonic Inc.<\/td><td>Supersonic, harici \u00fcretim d\u00fczenlemelerini kullanarak televizyonlar\u0131n\u0131 pazarlar. T\u00fcm \u00fcr\u00fcn yelpazesi i\u00e7in belirli \u00fcretim ortaklar\u0131 kamuya a\u00e7\u0131k olarak a\u00e7\u0131klanmam\u0131\u015ft\u0131r.<\/td><\/tr><tr><td><strong>SYLVOX<\/strong><\/td><td>Sylvox Vision Inc.<\/td><td>Sylvox Vision televizyonlar\u0131 pazarlar. Shenzhen Kontech Electronics Co., Ltd. baz\u0131 modellerin \u00fcreticisi olarak belirtilmi\u015ftir, ancak \u015firketin t\u00fcm \u00fcr\u00fcn yelpazesini \u00fcretmesi zorunlu de\u011fildir.<\/td><\/tr><tr><td><strong>TCL<\/strong><\/td><td>TCL Industries Holdings Co., Ltd. \/ TCL marka grubu<\/td><td>TCL Electronics, \u00fcretim i\u015ftirakleri ve \u00fcretim ortaklar\u0131. TCL Technology ve TCL Industries, 2019&#8217;daki yeniden yap\u0131lanman\u0131n ard\u0131ndan ayr\u0131 gruplard\u0131r.<\/td><\/tr><tr><td><strong>Telefunken<\/strong><\/td><td>TELEFUNKEN Licenses GmbH<\/td><td>Ba\u011f\u0131ms\u0131z lisans sahipleri Telefunken markal\u0131 televizyonlar\u0131 geli\u015ftirir, \u00fcretir ve da\u011f\u0131t\u0131r. Vestel, lisansl\u0131 TV \u00fcretiminde yer alan \u015firketlerden biridir.<\/td><\/tr><tr><td><strong>Thomson<\/strong><\/td><td>Established ad\u0131yla faaliyet g\u00f6steren Talisman Brands, Inc.<\/td><td>Ba\u011f\u0131ms\u0131z b\u00f6lgesel lisans sahipleri Thomson televizyonlar\u0131n\u0131 \u00fcretir ve da\u011f\u0131t\u0131r. \u00dcretici ve i\u015fletmeci \u015firket \u00fclkeye ba\u011fl\u0131d\u0131r.<\/td><\/tr><tr><td><strong>Toshiba<\/strong><\/td><td>Toshiba Corporation<\/td><td>Toshiba markal\u0131 TV&#8217;ler b\u00f6lgesel lisans sahipleri taraf\u0131ndan \u00fcretilir ve pazarlan\u0131r. Hisense, belirtilen pazarlarda TV marka haklar\u0131na sahiptir; Vestel ve di\u011fer lisans sahipleri ise baz\u0131 di\u011fer b\u00f6lgelere hizmet verir.<\/td><\/tr><tr><td><strong>VIZIO<\/strong><\/td><td>Walmart Inc.<\/td><td>VIZIO, Walmart&#8217;\u0131n bir i\u015ftiraki olarak faaliyet g\u00f6sterir. Televizyon \u00fcretimi harici \u00fcretim ortaklar\u0131na yapt\u0131r\u0131l\u0131r.<\/td><\/tr><tr><td><strong>Vestel<\/strong><\/td><td>Vestel Elektronik Sanayi ve Ticaret A.\u015e.<\/td><td>Vestel hem kendi markas\u0131 alt\u0131nda televizyon \u00fcretir hem de lisans ve s\u00f6zle\u015fmeli \u00fcretim anla\u015fmalar\u0131 kapsam\u0131nda di\u011fer markalar i\u00e7in televizyon \u00fcretir.<\/td><\/tr><tr><td><strong>Westinghouse<\/strong><\/td><td>Westinghouse ticari marka haklar\u0131 ve lisanslama kurulu\u015flar\u0131; sahiplik ve lisanslama \u00fcr\u00fcn kategorisine ve b\u00f6lgeye ba\u011fl\u0131d\u0131r<\/td><td>Westinghouse Electronics USA ve di\u011fer b\u00f6lgesel lisans sahipleri televizyonlar\u0131 pazarlar. \u00dcretim ortaklar\u0131 de\u011fi\u015fir ve tek bir k\u00fcresel TV \u00fcreticisi belirlenmi\u015f de\u011fildir.<\/td><\/tr><tr><td><strong>Xiaomi<\/strong><\/td><td>Xiaomi Corporation<\/td><td>Xiaomi televizyonlar\u0131n\u0131 geli\u015ftirir ve pazarlar. \u00dcretim, \u00fcretim ortaklar\u0131 ve OEM\/ODM d\u00fczenlemeleri arac\u0131l\u0131\u011f\u0131yla ger\u00e7ekle\u015ftirilir; kamuya a\u00e7\u0131k olarak belirlenmi\u015f tek bir k\u00fcresel \u00fcretici yoktur.<\/td><\/tr><\/tbody><\/table><\/figure>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-center\"><strong>TV Markalar\u0131n\u0131n Sahipleri ve \u00dcreticileri Neden Genellikle Farkl\u0131 \u015eirketlerdir?<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Bir televizyon markas\u0131n\u0131n sahibi olan \u015firket, televizyonlar\u0131n\u0131 geli\u015ftiren veya \u00fcreten \u015firket olmak zorunda de\u011fildir. Bu durum, t\u00fcketici elektroni\u011fi sekt\u00f6r\u00fcnde olduk\u00e7a yayg\u0131nd\u0131r. Ticari marka lisanslama, s\u00f6zle\u015fmeli \u00fcretim ve b\u00f6lgesel i\u015f ortakl\u0131klar\u0131 sayesinde \u015firketler, fabrikalara sahip olmadan veya kendi televizyon b\u00f6l\u00fcmlerini i\u015fletmeden tan\u0131nm\u0131\u015f marka adlar\u0131 alt\u0131nda faaliyet g\u00f6sterebilir.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00d6rne\u011fin Philips ticari markas\u0131 Koninklijke Philips N.V.&#8217;ye aittir, ancak d\u00fcnyan\u0131n bir\u00e7ok b\u00f6lgesinde Philips televizyon i\u015fini TP Vision y\u00fcr\u00fct\u00fcr. TP Vision&#8217;\u0131n tamam\u0131 TPV Technology&#8217;ye aittir. \u015eirket, lisansl\u0131 oldu\u011fu b\u00f6lgelerde Philips markal\u0131 televizyonlar\u0131 geli\u015ftirir, \u00fcretir ve pazarlar.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Toshiba da ba\u015fka bir \u00f6rnektir. Toshiba, \u015eubat 2018&#8217;de Toshiba Visual Solutions&#8217;\u0131n %95 hissesini Hisense&#8217;e devretti. Hisense, \u00fcretim, ara\u015ft\u0131rma ve geli\u015ftirme ile sat\u0131\u015f dahil olmak \u00fczere televizyon i\u015fini devral\u0131rken Toshiba az\u0131nl\u0131k hissedarl\u0131\u011f\u0131n\u0131 korudu. Toshiba markal\u0131 televizyonlar art\u0131k pazara ba\u011fl\u0131 olarak farkl\u0131 lisans sahipleri ve i\u015fletmeci \u015firketler arac\u0131l\u0131\u011f\u0131yla sat\u0131lmaktad\u0131r.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">B\u00f6lgesel lisanslama, ayn\u0131 marka alt\u0131nda farkl\u0131 \u015firketlerin televizyon satmas\u0131na da yol a\u00e7abilir. \u00d6rne\u011fin Nokia markal\u0131 TV&#8217;ler Avrupa&#8217;da StreamView&#8217;e, Hindistan&#8217;da ise Flipkart&#8217;a lisanslanm\u0131\u015ft\u0131r. Bu nedenle \u00fcr\u00fcnlerin \u00fcreticileri, teknik \u00f6zellikleri ve da\u011f\u0131t\u0131m d\u00fczenlemeleri \u00fclkeye g\u00f6re farkl\u0131l\u0131k g\u00f6sterebilir.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sony ile TCL aras\u0131ndaki ili\u015fki ise farkl\u0131 bir i\u015f modelini temsil eder. \u015eirketler, Sony ad\u0131n\u0131 basit\u00e7e lisanslamak yerine, Sony&#8217;nin ev e\u011flence sistemleri i\u015fini devralacak bir ortak giri\u015fim kurmak \u00fczere Mart 2026&#8217;da kesin anla\u015fmalar imzalad\u0131. Yeni \u015firketin %51&#8217;inin TCL&#8217;ye, %49&#8217;unun ise Sony&#8217;ye ait olmas\u0131 bekleniyor. Yeni \u015firketin Nisan 2027&#8217;de faaliyete ba\u015flamas\u0131 planlan\u0131yor. Bu nedenle i\u015flem tamamlanana kadar Sony, televizyon i\u015fini y\u00fcr\u00fctmeye devam edecek.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Bir televizyon markas\u0131 ile televizyon i\u015fletim sistemini birbirinden ay\u0131rmak da \u00f6nemlidir. Amazon ve Roku kendi markalar\u0131 alt\u0131nda televizyon satar, ancak di\u011fer \u00fcreticiler de \u00fcr\u00fcnlerinde Fire TV OS ve Roku OS kullan\u0131r. Bu i\u015fletim sistemlerinden birini kullanan bir televizyon mutlaka Amazon veya Roku taraf\u0131ndan \u00fcretilmi\u015f de\u011fildir.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Bu nedenlerle, yaln\u0131zca TV markas\u0131n\u0131n ad\u0131na bakarak televizyonu hangi \u015firketin \u00fcretti\u011fini belirlemek m\u00fcmk\u00fcn de\u011fildir. Belirli bir modelin arkas\u0131ndaki \u015firketleri anlamak i\u00e7in marka sahibini, b\u00f6lgesel lisans sahibini veya i\u015fletmeci \u015firketi ve ger\u00e7ek \u00fcreticiyi birlikte de\u011ferlendirmek gerekir. Bunlar birbirinden tamamen farkl\u0131 \u00fc\u00e7 \u015firket olabilir.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>G\u00fcncelleme: 5 Kas\u0131m 2026 Bir TV markas\u0131n\u0131n ad\u0131 art\u0131k televizyonu ger\u00e7ekte hangi \u015firketin \u00fcretti\u011fini g\u00f6stermez. Son on y\u0131lda bir\u00e7ok tan\u0131nm\u0131\u015f televizyon markas\u0131n\u0131n m\u00fclkiyeti de\u011fi\u015fti, ticari markalar\u0131 ba\u015fka \u015firketlere lisansland\u0131 veya \u00fcretimleri \u00c7in, T\u00fcrkiye ve di\u011fer \u00fclkelerdeki \u00fcreticilere yapt\u0131r\u0131ld\u0131. Baz\u0131 tan\u0131nm\u0131\u015f markalar televizyon \u00fcretiminden tamamen uzakla\u015ft\u0131. Toshiba, 2018 y\u0131l\u0131nda TV i\u015ftiraki \u015firketinin %95 hissesini Hisense&#8217;e satt\u0131. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":9371,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-2605","post","type-post","status-publish","format-standard","has-post-thumbnail","category-telefon"],"_links":{"self":[{"href":"https:\/\/global.tab-tv.com\/tr\/wp-json\/wp\/v2\/posts\/2605","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/global.tab-tv.com\/tr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/global.tab-tv.com\/tr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/global.tab-tv.com\/tr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/global.tab-tv.com\/tr\/wp-json\/wp\/v2\/comments?post=2605"}],"version-history":[{"count":2,"href":"https:\/\/global.tab-tv.com\/tr\/wp-json\/wp\/v2\/posts\/2605\/revisions"}],"predecessor-version":[{"id":9370,"href":"https:\/\/global.tab-tv.com\/tr\/wp-json\/wp\/v2\/posts\/2605\/revisions\/9370"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/global.tab-tv.com\/tr\/wp-json\/wp\/v2\/media\/9371"}],"wp:attachment":[{"href":"https:\/\/global.tab-tv.com\/tr\/wp-json\/wp\/v2\/media?parent=2605"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/global.tab-tv.com\/tr\/wp-json\/wp\/v2\/categories?post=2605"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/global.tab-tv.com\/tr\/wp-json\/wp\/v2\/tags?post=2605"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}